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22nd Nov 2013

Paul McKenna’s amazing Hypnotic Gastric Band Book and complete downloadable audio system on sale in the next few days.

World’s Number One Hypnotherapist Aims to Revolutionize Weight Loss and Radically Improve Lives in 2014

Los Angeles, CA (22nd Nov) – Paul McKenna shatters the perception of what’s possible in personal weight loss and helping people lead healthier, happier lives. In January 2014, the international best-selling author and world renowned hypnotherapist who has sold 7 million books in 35 countries debuts the American version of his top-selling UK title Hypnotic Gastric Band and a revolutionary new coaching app series called Change Your Life in 7 Days, designed to help users lose weight, get confident and sleep well.

In Hypnotic Gastric Band: The New Surgery-Free Weight Loss System, Paul McKenna, whose book I Can Make You THIN is the best-selling self-help title in UK history, uses hypnotherapy techniques to reshape the reader’s subconscious mind into believing their stomach is significantly smaller, as if they’ve actually had gastric band surgery. The user knows that they haven't had an operation, but by means of hypnotic suggestion, their body responds as though they have. So they eat less without feeling like they are missing out. Debuting January 14th and published by Sterling, the easy-to-follow book and its CD and DVD accompaniments walk readers through the psychological installation of the hypnotic gastric band, ensuring they consume less food while feeling completely satisfied.

The concept for the book evolved from a trial suggested to Paul McKenna by Dr. Mark Cohen, one of Britain’s leading endocrinologists specializing in obesity treatment, comparing subjects who had gastric band surgery to those who were hypnotized to believe they had a gastric band.  After an amazing experiment using the hypnotic gastric band on “The Dr. Oz Show,” the book and CD went on to become a number one bestseller in the UK.

“Gastric band surgery is obviously expensive and risky,” says Dr. McKenna. “My Hypnotic Gastric Band spares people thousands of dollars and the potentially dangerous side effects while reprogramming their minds to eat healthy portion sizes and puts them on a long term path to wellness.”

Life-Changing App Series

Paul McKenna’s highly-anticipated app series, Change Your Life in 7 Days, is designed to psychologically reboot peoples’ New Year by altering their thoughts, habits and patterns related to weight loss, confidence and sleep. Over seven life-changing days, Paul serves as an interactive virtual hypnotherapist, guide and mentor, with customized coaching to serve each user’s needs. THIN, SLEEP and CONFIDENCE – the app’s three focus areas – are easy-to-follow programs that retrain and reprogram users thought patterns over the course of seven days to activate weight loss, beat insomnia and achieve maximum confidence. Change Your Life in 7 Days launches January on iTunes and Android.

About Paul McKenna, PhD.

Paul McKenna, PhD., is an international best-selling author whose books have sold more than seven million copies and been translated into 32 languages. He is the number one hypnotherapist in the world, and is renowned for helping people overcome problems that usually take months to work through, in a matter of hours. Recognized by The Times of London as one of “the world’s most important modern self-help gurus,” Paul McKenna is the UK’s most successful non-fiction author. I Can Make You THIN is the best-selling self-help book in UK history. His other successful titles include Quit Smoking Today Without Gaining Weight, I Can Mend Your Broken Heart, I Can Make You Rich, and most recently, I Can Make You Happy, which reached number one in the UK. In August 2010, Paul signed a multi-million dollar deal in the US with Sterling Publishing for the release of THIN, CONFIDENCE, QUIT SMOKING and SLEEP. THIN reached number two in the US book charts – only beaten by Barack Obama’s autobiography. Paul uses scientific psychological procedures to make dramatic and captivating changes in people lives, and has appeared on national TV shows including The Ellen DeGeneres Show, Good Morning America, The Dr. Oz Show, Rachael Ray, Anderson Live, among others. Learn more about Paul and his groundbreaking programs by visiting

About Paul McKenna

Over the past twenty years, Paul McKenna, Ph.D has helped people lose weight, quit smoking, overcome insomnia, eliminate stress and increase their self-confidence.